Data privacy management software enables organizations to achieve compliance with regulatory and legal data privacy requirements. Over 120 countries have data privacy and protection regulations or legislation that organizations must comply with to meet data security and/or privacy expectations. Achieving compliance with each of these requirements can be complex—for example, if you’re operating in the U.S. and one of your customers submits a Data Subject Access Request (DSAR), you’re required by law to fulfill that request within one month. To do this, you need to know exactly where their data is stored, make sure that it’s safe to share it with them (i.e., that doing so won’t expose any other customers’ data), share it securely, then record the whole process.
To make matters more complex, if you’re operating in multiple territories, you’ll have to navigate (and adhere to) different compliance requirements for each area.
When undertaken manually, managing these processes (and the infrastructure required to fulfill the request) can be extremely time-consuming and complex. A data privacy management tool can help businesses establish, maintain, and streamline data privacy governance processes – through:
Together, these processes ensure that sensitive data is secured against unauthorized access and is stored and handled in compliance with data privacy regulations such as GDPR, HIPAA, and PCI-DSS.
In this article, we’ll explore the best data privacy management software. We’ll give you some background information on the provider and the key features of each solution, as well as the type of customer that they are most suitable for.
Ketch is a data privacy management and governance provider headquartered in San Francisco, California. Once deployed, Ketch’s eponymous platform automatically crawls your systems to create a single, centralized view of your platforms and apps. It continuously discovers and classifies new data at an attribute level, from system level data down to individual cells.
The platform also automates DSARs at the task level from intake to fulfilment, with a drag-and-drop workflow designer, intelligent routing and re-routing, and support for regional and global compliance requirements. As well as supporting DSARs, Ketch offers a robust suite of consent management tools. These include identity recognition to unify preferences across platforms and devices, cookie/tag scanning and categorization, consent banner customization, and customizable policy templates for all major privacy laws—including GDPR and CCPA—which Ketch automatically updates as new laws are passed. Ketch also offers an on-brand, consumer-facing marketing preference center.
Ketch is comprehensive yet navigable and easy-to-manage for even non-technical users, thanks to its no-code rights forms, pre-built integrations with data systems, drag-and-drop workflow builder, and modern interface. However, it also offers plenty of room for customization, with open developer tooling such as APIs and webhooks for more complex use cases. With pre-populated templates for DPIAs, PIAs, and TIAs, the platform makes it easy for admins to generate risk assessments and data privacy reports. Overall, we recommend Ketch as a strong data privacy management platform for any sized organization or development team looking to identify, manage, and lower the risk surrounding their sensitive data.
Headquartered in New York, BigID is a provider of data risk, security automation, and privacy control solutions. Their Data Privacy Suite, available as part of their BigID Data Intelligence Platform, creates a visual map of how data is stored, processed, and shared, to minimize the risk of a privacy breach, with a range of compliant, out-of-the-box templates for Privacy Impact Assessments. The platform automatically identifies and classifies data to streamline DSAR responses, with admins able to build custom DSAR workflows—including request validation—and generate DSAR reports for regulators. Admins can also create and manage data privacy policies (inc. cookie consent and data preferences) and report on consent across web, mobile, and apps.
BigID’s Data Privacy Suite offers a comprehensive range of tools for data privacy management, all of which are delivered via a single, central admin console—which is fully customizable. The platform’s high levels of customization mean that it can be tailored to ensure compliance with multiple data privacy regulations. As the Data Privacy Suite is available as part of a wider data security platform, we recommend it particularly to any sized organization that needs to manage the privacy and handling of sensitive data such as PII and PHI.
Collibra is a data intelligence provider headquartered in Brussels, Belgium, that offers a range of data governance, privacy, and security solutions via their Data Intelligence Cloud. Collibra Data Privacy is their data privacy management solution. Once deployed, the platform uses machine learning to identify and classify data by category, sensitivity, and user type. The solution then creates a dynamic, visual map of how data moves throughout the business, giving insight into risky data use or sharing. Admins can create data privacy policies and automate workflows to ensure best practices are followed for data usage, retention, and minimization. The platform also offers customizable templates for risk assessments and data quality checks to ensure compliance and streamline the auditing process.
Collibra Data Privacy is an intuitive and easy-to-navigate data privacy management solution. The platform’s interface is highly customizable and can be tailored to suit each user’s role; for example, privacy users can access high-level data, whereas technical admins can access more granular details. This improves user experience, but also limits unnecessary data exposure. Admins can also enforce permissions-based access for added security. Overall, we recommend Collibra’s solution for larger enterprises looking for a data privacy management tool with extensive of customization, automation, and in-depth reporting.
Headquartered in San Francisco, CA, DataGrail is a leading data privacy management platform that enables businesses to reduce data risks and ensure compliance with regulatory standards such as GDPR, CCPA, and CPRA. The DataGrail Data Privacy Platform detects sensitive data and adds it to a Live Data Map that highlights where it’s stored. The platform focuses on the DSAR request process – when a DSAR is submitted, DataGrail automatically locates the data and populates the details of the request for you, saving admin resource, eliminating human error, and ensuring the fulfilment of the DSAR within given timeframes. Finally, DataGrail offers over 2,000 integrations with other third-party tools to gather the information required to auto-populate privacy impact assessments.
DataGrail is easy to deploy and manage long-term, thanks to the platform’s highly intuitive interface, comprehensive support documentation, and highly rated technical support team. The platform offers lots of out-of-the-box functionality and automations to help ensure compliance with data privacy regulations. It is regularly updated to ensure that your organization is compliant with the most recent requirements. Overall, we recommend DataGrail for mid-market enterprises that need to efficiently fulfil DSAR requests and manage customer consent in line with compliance requirements.
OneTrust is a privacy and security software provider headquartered in Atlanta, GA. Privacy Management is available as part of their wider Privacy and Data Governance Cloud. With Privacy Management, admins can create an accurate map of where their sensitive data resides, then automate the fulfillment of privacy impact assessments and privacy rights requests (e.g., DSARs). From the management console, admins can generate reports into privacy risks, incident response handling, and privacy program maturity over time. Finally, the platform offers a wealth of research on data privacy, including training content. This enables admins to deliver current and role-specific privacy awareness training to their users.
OneTrust’s Privacy Management focuses on creating “privacy by design”. Its efficient automations and robust reporting help to minimize and effectively remediate data risk, while its training modules help instil a culture of data privacy among all users. The solution is delivered as a series of modules available within the OneTrust Privacy and Data Governance Cloud. This also offers incident management, third-party risk management, privacy training, and regulatory research and guidance. We recommend OneTrust Privacy Management as a strong solution for mid-size and larger enterprises that are looking to implement data privacy management as part of a wider data security and privacy platform.
Based in Austin, TX, Osano is an all-in-one data privacy management platform that enables businesses to minimize data risk and ensure compliance with regulations in over 50 countries. This is achieved through automating complex and time-consuming data privacy processes. Osano enables admins to create cookie consent policies, then automatically discovers website tags like cookies, scripts, and frames. The platform automatically discovers and maps sensitive data across your environment, then uses these maps to automate common DSARs such as data summaries and deletions. Osano offers a range of ISO- and NIST-compliant privacy assessment templates (e.g., DPIAs and RoPAs). It also offers vendor risk assessment and vendors privacy posture monitoring over time, with a Vendor Privacy Score being assigned to highlight high-risk vendors.
Osano’s Data Privacy Platform offers out-of-the-box templates and robust automations that help streamline the most common data privacy management tasks. The platform offers an intuitive, modern interface that’s easy to navigate, with data maps and clear, graphical reports making it easy to find sensitive records, quickly. Overall, we recommend Osano for small- and medium-sized organizations looking for a user-friendly yet powerful solution to help them streamline their data privacy management.
Palqee is a data privacy provider that specializes in Governance, Risk, and Compliance (GRC) and data protection. Based in London, their platform is used by over 13,000 GRC and privacy professionals globally to secure their sensitive data and ensure compliance with data privacy standards. With Palqee, admins can leverage and customize the platform’s own compliance templates for a range of frameworks including GDPR, LGPD, CCPA, and CDPA—or build their own from scratch. Admins can create templates for multiple frameworks, allowing them to adhere to multiple territory specific regulations simultaneously. In addition to its policy and template creation, Palqee offers data privacy audits, data classification and mapping, vendor risk management, and automated DSAR handling.
Palqee offers a broad range of out-of-the-box functionality, including intuitive compliance templates that make it quick and easy for admins to create and enforce data privacy policies. The platform is straightforward to deploy, and its intuitive, lightweight interface doesn’t burden system resources. Overall, we recommend Palqee to small-and medium-sized businesses looking for a data privacy management platform that’s easy to deploy and manage. The platform will enable organizations to achieve compliance with a broad range of compliance standards. Its support for multiple frameworks at once also makes this platform particularly well-suited to businesses handling multiple types of sensitive data, such as payment card information and protected health information.
PrivacyEngine is a data protection and privacy management provider headquartered in Dublin, Ireland, which specializes in helping organizations achieve GDPR compliance. Their flagship data privacy management platform combines data management, third-party risk management, and employee privacy training in one comprehensive solution. PrivacyEngine creates a log of how sensitive data is being used across your organization, enabling better visibility into data usage. This allows admins to identify and remediate non-compliance risks. Admins can also configure data retention periods for all their sensitive records, ensuring that they are in line with compliance guidelines. PrivacyEngine also offers a Learning Management System (LMS) – this enables admins to deliver privacy awareness training to their employees, with built-in progress tracking.
In addition to their data privacy platform, PrivacyEngine offers a variety of consulting services to help organizations meet compliance requirements and get the most out of the platform. This, in addition to the platform’s dedicated and highly responsive technical support team, makes PrivacyEngine a strong solution for small- and mid-sized businesses looking for an easy-to-manage data privacy management to help them comply with GDPR requirements for data privacy and protection.
Headquartered in San Jose, CA, Securiti is a leading provider of security, compliance, and privacy solutions for cloud data. Data Privacy is their data privacy management product, which enables organizations to streamline and automate privacy processes and improve data security whilst achieving compliance. Securiti Data Privacy integrates with structured and unstructured databases and automatically discovers, classifies, and maps sensitive data and dependencies between data. This catalogue also inventories all activities carried out on your data. Once data is mapped, Securiti Data Privacy can fulfill privacy impact assessments and DSARs, with in-built identity verification and encrypted data sharing for added security. The platform also offers a privacy policy manager, third-party risk assessment, cookie consent collection and revocation, and breach management features.
Securiti Data Privacy is a comprehensive solution that streamlines a huge variety of data privacy management processes with powerful automation and intuitive policy management. The platform’s in-built security makes it well-suited to larger enterprises that need to comply with strict compliance requirements for handling sensitive data. The platform’s support for, and classification of, unstructured data makes Securiti Data Privacy a particularly strong solution for organizations that handle sensitive images, such as health scans.
Segment Privacy Portal is a customer data platform owned by San Francisco-based customer security and engagement provider, Twilio. Segment utilizes automatic data discovery and classification to give organizations real-time visibility into customer PII, including the location that it’s collected from, where it’s being stored, and how it’s being shared. Admins can then set up privacy controls to ensure that data is being handled in line with compliance requirements, e.g., by restricting your organization from collecting certain types of data. The platform also helps streamline DSAR handling by automating the deletion and suppression of customer data across your environment.
Segment Privacy Portal is a user-friendly, highly navigable data privacy management platform that enables even smaller teams to streamline their data privacy processes, whilst ensuring the security and integrity of customers data. The platform also ensures compliance with standards such as GDPR and CCPA. The platform offers lots of out-of-the-box integrations with existing data sources, allowing admins full visibility into how data is moving across their environment; this does, however, mean that the solution can be a little complex to deploy initially. Overall, we recommend Segment Privacy Portal as a robust, reliable data privacy management platform for small- and mid-sized businesses.
Transcend is a data privacy platform based in San Francisco, CA, that enables organizations to minimize data risk and ensure compliance with regulatory standards such as CPRA, CCPA, GDPR, and HIPAA, among others. The platform offers four modules. Data Mapping offers data discovery, classification, and Record of Processing Activities (ROPA) compliance reporting. A Privacy Request module allows admins to handle DSARs, with support for deleting, returning, and modifying customer data. The Consent module enables admins to govern client-side and back-end consent, with custom cookie consent banners for different devices, domains, and regions. Finally, the platform’s Assessments module empowers admins to streamline data privacy impact assessments and transfer impact assessments with centralized risk management, approval tracking, and assessment mapping.
Transcend’s modular approach to data privacy management makes the platform easy to navigate and manage, without compromising on the power of its features. With Transcend, organizations can easily monitor their sensitive data for non-compliance and security risks, then remediate those risks either manually or using the platform’s robust automations. Overall, we recommend Transcend as a powerful, fully featured data privacy management platform for mid-market organizations.
Based in San Francisco, CA, TrustArc is a leading provider of data privacy management software. PrivacyCentral is their flagship platform, which combines customer consent management, privacy operations management, and privacy insights to help businesses achieve compliance with over 50 ever-changing privacy standards such as GDPR, CPRA, and China’s PIPL. PrivacyCentral maps your sensitive data so that admins can quickly identify and remediate compliance gaps, and efficiently locate data in the event of a DSAR. Admins can create privacy policies and standards using the platform’s template library or create their own from scratch. PrivacyCentral then offers comprehensive reporting into privacy compliance, with custom reports that can be shared with key stakeholders.
TrustArc’s PrivacyCentral gives organizations a comprehensive overview of their entire data privacy roadmap; from helping admins work out which compliance regulations apply to their organization, to enforcing the data privacy policies that will help them achieve compliance with those standards. The platform’s reporting capabilities are particularly strong, making it easy for admins to monitor their data privacy strategy over time. Overall, we recommend TrustArc PrivacyCentral as a strong data privacy management tool for mid-market and larger enterprises.
Data privacy management refers to a set of processes that organizations must follow in order to comply with regulatory standards.
Most data privacy compliance standards (including GDPR, HIPAA, CCPA, and PCI-DSS) outline requirements for the proper use, storage, and handling of sensitive or personal customer information. Data privacy management is the set of processes that organizations must adhere to in order to comply with data privacy standards. These processes include identifying and classifying sensitive data, storing it in line with compliance requirements, and monitoring how it’s used across the company. It also includes things like responding to DSARs and complying with privacy policies and terms of service.
Undertaking data privacy management manually is hugely time consuming, and it leaves lots of room for human error—which, in turn, can leave data vulnerable to unauthorized access, and leave your organization vulnerable to litigation.
Data privacy management software helps businesses to automate manual management processes such as data identification, classification, mapping, and responding to DSARs. It also provides visibility into how and where data is being used, tools for creating data privacy policies, and reporting on data privacy compliance. Some data privacy management tools also offer added security features, such as encryption and user authentication. This protects sensitive data against unauthorized access.
While data privacy and data security go hand in hand, they aren’t the same thing.
Data security involves protecting data against unauthorized access, theft, compromise, or corruption. Usually, organizations have their own policies on how they secure customer data, but some organizations (e.g., those that handle protected health information or payment card information) may be required by compliance standards to implement specific layers of protection, such as encryption or user authentication.
Data privacy involves giving individuals control over their personal data, (i.e., how it’s used and when it’s shared). Data privacy laws and regulations vary depending on the type of data being handled and the type of consumer that owns that data. Some laws may impose strict deadlines for responding to data access requests, for example. Data privacy standards may also require an organization to meet a minimum standard of security to minimize the impact of a breach but leave the specifics of how you meet those standards up to you. It is worth checking the type of compliance regulation that applies to the region you are based, and the regions that you operate in.
So, if you have a stringent data privacy management in place, you’re more likely to be more secure. This is because you’re aware of where your most sensitive data is stored and how it’s used, enabling you to implement targeted security around that data.
There are four key benefits to implementing data privacy management software:
Improve Your Data Governance: Data privacy management solutions identify, classify, inventory, and map your sensitive data so that you know exactly where it’s being stored and how it’s being used at any given moment. These solutions also enable you to efficiently conduct data privacy audits, quickly identify and respond to compliance issues, and automate data privacy workflows.
Not only does this improve productivity by minimizing administrative workloads, but it can also help you avoid a regulatory penalty for not being able to grant a user access to their data within a certain timeframe. If you have to comply with GDPR, for example, your customers have the right to access, modify, and delete any personal data of their that your business holds—and how can you do that if you don’t know where that data is even stored?
Avoid Data Privacy Violations: Fines for data privacy violations can be hefty. A GDPR violation, for example, can cost an organization up to €20 million or 4% of the annual revenue, whichever is higher. The amount of a data privacy violation fine depends on the severity of the violation; often, the greatest fines are issued to businesses that haven’t taken adequate measures to protect sensitive customer data, or that haven’t respected their customers’ rights.
A data privacy management tool can help you avoid compliance fines by helping you create data privacy policies and implementing additional layers of security for sensitive data. This allows you to identify any compliance issues so you can remediate them quickly, as well as making sure your sensitive data is easy to find in the event that a customer submits a DSAR.
Gain Your Customers’ Trust: Receiving a fine isn’t the only consequence of poor data privacy management; it can also damage your reputation, which can lead to a loss of business as your customers look elsewhere for a company that does respect their privacy.
Consumers are becoming increasingly concerned about the way that their personal data is collected and used. A recent survey found that 86% of consumers feel a growing concern about data privacy, 40% don’t trust companies to use their data ethically, and 51% are concerned about their data being sold to third parties. Despite this fear, only 17% of business leaders say that their organization sells data to others; this suggests that organizations need to be more transparent about they ways in which they handle customer data. After all, as a Salesforce report found, 72% of consumers report that they would stop buying from a company over privacy concerns.
If customers start to leave your organization over data privacy concerns, it not only causes direct financial loss, but can also damage potential future investment opportunities.
The best way to mitigate these risks is by proving to your customers from the get-go that you take data privacy seriously—and implementing a data privacy management software can help you achieve that.
Mitigate Human Error: Data privacy management is complex: it involves data inventorying, creating privacy notices, implementing effective user authentication and access controls, conducting risk impact assessments and privacy audits, performing vendor risk assessments, sending breach notifications… the list goes on. Each of these processes are usually managed by multiple administrators across multiple teams, which makes it easy for things to slip through the cracks.
A strong data privacy management tool can help prevent human error and oversight by automating and streamlining data privacy workflows across different departments.
While all data privacy management solutions offer slightly different feature sets to help you meet the requirements for specific compliance standards, there are some features that you should look for in any effective data privacy management tool. These include:
Caitlin Harris is Deputy Head of Content at Expert Insights. Caitlin is an experienced writer and journalist, with years of experience producing award-winning technical training materials and journalistic content. Caitlin holds a First Class BA in English Literature and German, and provides our content team with strategic editorial guidance as well as carrying out detailed research to create articles that are accurate, engaging and relevant. Caitlin co-hosts the Expert Insights Podcast, where she interviews world-leading B2B tech experts.
Laura Iannini is an Information Security Engineer. She holds a Bachelor’s degree in Cybersecurity from the University of West Florida. Laura has experience with a variety of cybersecurity platforms and leads technical reviews of leading solutions. She conducts thorough product tests to ensure that Expert Insights’ reviews are definitive and insightful.