Backup And Recovery

Expert Panel: How To Choose The Right Cloud Backup Solution

We asked 4 cloud backup experts for their advice on finding the right solution.

Last updated on Jan 31, 2025
Joel Witts
Written by Joel Witts
Cloud Backup - How To Choose The Right Solution

Choosing the right cloud backup solution is vital for ensuring data protection and business continuity in today’s digital landscape.

How can organizations select a solution that offers reliable data recovery, aligns with compliance requirements, and seamlessly integrates into existing systems while managing costs effectively?

We asked four experts to provide their insights on selecting the most effective cloud backup solution.


Michael Cade, Field CTO, Cloud Strategy, Veeam: Coverage. Flexibility. Immutability. Three words I would suggest as a top recommendation.

As a CISO responsible for the data and the security of the business, you should ensure that—across these cloud paradigms of SaaS, IaaS, and PaaS—you have a solution that provides best of breed across all of these as-a-Service type models, as well as being able to provide a flexible delivery model themselves. Veeam has three options when it comes to protecting these workloads. 

Flexibility— in a world where things are moving fast, you want to know you can provide mobility to your data, ensuring you can go from Cloud A to Cloud B in case prices change or there are other damaging circumstances to deal with.

Another recommendation would be immutability—ensuring that all data backups are stored in a secured immutable way. Ensuring that nobody can tamper with backups, and when something bad happens you can get things up and running again as fast as possible. Read the full Q&A.


Arvind Nithrakashyap, Co-founder and CTO of Rubrik: Without reliable, up-to-date visibility into the full spectrum of critical business data, organizations can easily be overwhelmed by the magnitude of their data footprint, in addition to not knowing where critical datasets are located, which datasets are still growing in size, and which datasets have aged out of use.

The lack of a single pane of glass to manage and monitor data protection activities can lead to gaps in visibility. Implementing a solution that offers instant data recovery and increased data visibility, especially across hybrid environments, helps security leaders understand the entire data journey, including where it resides and who has access to it. Read the full Q&A.


Rob Emsley, Director, Data Protection Product, Dell Technologies: Choose a backup platform with a unified interface for seamless monitoring, management, and reporting. It should be simple enough for junior admins, yet robust enough to deliver comprehensive protection and cyber resiliency for both traditional and cloud-native workloads, regardless of location.

Opt for a solution that meets all relevant compliance frameworks and regulatory standards for your industry. This ensures your data storage remains in line with legal and organizational requirements, reducing compliance risks.

Unpredictable pricing in public cloud environments often causes financial challenges. Prioritize solutions offering predictable, all-in pricing that aligns with budgetary goals. These solutions combine storage, compute, and networking costs while eliminating data egress fees and unforeseen overages, providing cost stability and efficiency.

Invest in advanced security measures like Multi-Factor Authentication (MFA), Role-Based Access Control (RBAC), and data immutability to protect against unauthorized access, ransomware, and tampering. For critical workloads, use a Cyber Recovery vault to secure immutable backups in an isolated recovery environment. Read the full Q&A


Andy Kerr, Senior Product Marketing Manager, Acronis: Look for a solution that natively integrates backup with advanced cybersecurity capabilities. An integrated approach reduces vulnerabilities by ensuring that data protection and threat detection operate seamlessly together. 

A unified platform that combines backup, cybersecurity, and remote management not only reduces costs and complexity but also enhances cost predictability. Managing fewer vendors simplifies administrative overhead, allowing your team to focus on strategic tasks rather than troubleshooting disparate systems.

Choose a platform with proactive threat detection and automated response capabilities, ideally powered by advanced AI and machine learning. This ensures your data is not only backed up, but also protected in real time, enabling faster recovery and minimizing potential data loss in the event of an attack. 

As your organization grows, so will your data needs. Choose a solution that can scale with your organization and offers the flexibility to adapt to new types of infrastructure, cloud environments, or evolving security requirements. Read the full Q&A.


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Written By Written By

Joel Witts is the Content Director at Expert Insights, meaning he oversees all articles published and topics covered. He is an experienced journalist and writer, specialising in identity and access management, Zero Trust, cloud business technologies, and cybersecurity. Joel is a co-host of the Expert Insights Podcast and conducts regular interviews with leading B2B tech industry experts, including directors at Microsoft and Google. Joel holds a First Class Honours degree in Journalism from Cardiff University.